You build your real estate business by marketing, 展示你的专业精神, 极好的买家, 和钉上市演示. 以下是一些方法 REALTORS®Property Resource (RPR), a member benefit from NAR, helps you achieve those goals. 

轻松创建令人印象深刻的报告

You can create colorful, client-friendly real estate reports with RPR. RPR allows you to brand reports with your name, photo, brokerage, and contact information. You can even add your own pages, such as testimonials, sales history, and your biography. The reports you create can be texted, emailed, or printed from your computer, smartphone, or tablet.

Access Trusted Data and High-Quality Tools On-the-Go

使用RPR应用程序, you have exclusive access to accurate property data and reports that improve your productivity wherever you are. 使用免费应用程序, you can instantly view on- and off-market properties, 租赁, 估值, 税务及按揭资料, 不良数据, 洪水区, 映射, 人口统计资料, 学校, neighborhoods and market trends—all from your iOS or Android device.

Use Pricing Precision to Nail Your Listing Presentation

Pricing a potential listing with precision is the key to a successful listing presentation. Sellers want to know you’ve got a keen sense of the market, including expertise in determining value.

What makes RPR’s comp analysis tool stand out is its exclusive REALTOR® Valuation Model and refinement tools. As the only REALTOR®-owned automated valuation product, the RVM goes beyond the traditional AVM by incorporating listing and sales data from the MLS into the equation.

RPR’s comp analysis tool also allows agents to refine the value of a property by adjusting its basic facts, calculating the return on home improvements, and altering the price to reflect needed improvements.

Take all of this data and put it into RPR’s professional-quality Seller’s Report, which includes your customized report cover, 主题属性的详细信息, 当地市场情况, side-by-side property comparisons, 定价策略, and a worksheet for estimated seller proceeds.