When clients are talking, 你可能会听到, but are you truly understanding what is being communicated? To avoid missing critical information that can affect your business, establish a habit of active listening.

超越语言

When listening, observe body language, tone of voice, and facial expressions. For example, a raised eyebrow or quickness of speech can change the meaning of what is said. If the nonverbal cues don’t match, seek clarity by asking follow-up questions.

做笔记

Jotting down key points not only provides a better opportunity for recall and follow-up; it also shows that you are taking what is being said seriously.

不要打断

While you should affirm you are paying attention by nodding or with a small comment, don’t jump in with solutions. 而不是, give your clients time to express their needs or concerns to gain a deeper understanding of their goals.

保留判断

Do your buyer’s expectations seem out of line with the current market? Before you respond, repeat or paraphrase what you heard to get confirmation.

在实践中提高

你很忙. It can be hard not to multitask. But the more you focus on what your client is actually communicating, the stronger your relationship will be.